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Business Development Associate
Job Summary
We are seeking a motivated and results-oriented Business Development Associate to join our growing team. The ideal candidate will be responsible for identifying new business opportunities, generating qualified leads, building relationships with prospective clients, and supporting the sales team in driving revenue growth.
The candidate should have strong communication and interpersonal skills, a proactive approach to lead generation, and the ability to understand client requirements and present appropriate IT services and solutions.
Key Responsibilities
- Identify and research potential clients and new business opportunities through various channels.
- Generate qualified leads through cold calling, email outreach, LinkedIn, networking, and other business development activities.
- Conduct market research to identify target industries, companies, decision-makers, and emerging opportunities.
- Reach out to prospective clients and initiate meaningful business conversations.
- Understand client requirements, business challenges, and technology needs.
- Schedule meetings and product/service discussions with prospective clients for the sales and leadership teams.
- Maintain and regularly update lead and prospect information in the CRM.
- Follow up with prospects and maintain consistent communication throughout the sales cycle.
- Develop and maintain strong professional relationships with prospective and existing clients.
- Prepare and deliver company introductions, service presentations, and proposals as required.
- Coordinate with internal technical and delivery teams to understand service capabilities and prepare appropriate responses to client requirements.
- Track sales activities, opportunities, follow-ups, and pipeline status.
- Assist in preparing quotations, proposals, statements of work, and other business development documentation.
- Monitor market trends, competitor activities, and industry developments.
- Achieve assigned lead-generation, meeting, and business development targets.
- Participate in client meetings, industry events, webinars, and networking activities.
- Provide regular reports on lead generation, pipeline development, and business development activities.
Required Skills & Experience
- Bachelor’s degree in Business Administration, Marketing, Sales, Information Technology, or a related field.
- 1–3 years of experience in Business Development, Inside Sales, Lead Generation, IT Sales, or B2B Sales.
- Experience in the IT services, software, technology consulting, or staffing industry is preferred.
- Strong verbal and written communication skills.
- Good understanding of B2B sales and business development processes.
- Experience with cold calling, email campaigns, LinkedIn outreach, and lead generation.
- Ability to identify decision-makers and build relationships with prospective clients.
- Strong negotiation, presentation, and interpersonal skills.
- Ability to understand technical requirements at a high level and communicate them effectively to clients and internal teams.
- Experience working with CRM systems and maintaining accurate sales records.
- Strong follow-up and relationship management skills.
- Self-motivated, target-oriented, and capable of working independently as well as part of a team.
Preferred Qualifications
- Experience selling IT services or technology solutions.
- Experience working with US or international clients.
- Familiarity with technologies such as Cloud, AI/ML, Microsoft 365, ERP, CRM, Cybersecurity, Software Development, and IT Consulting.
- Experience with LinkedIn Sales Navigator or similar lead-generation tools.
- Knowledge of CRM platforms such as Zoho CRM, Salesforce, HubSpot, or similar tools.
- Previous experience handling international business development or US-market sales is an advantage.
Key Performance Indicators (KPIs)
- Number of qualified leads generated.
- Number of client meetings scheduled.
- Lead-to-opportunity conversion rate.
- Sales pipeline generated.
- Follow-up and CRM activity.
- New client acquisition.
- Revenue contribution.
What We Offer
- Opportunity to work with a growing technology and IT services organization.
- Exposure to international clients and diverse technology projects.
- Opportunity to develop skills in B2B sales, technology consulting, and business development.
- Collaborative and growth-oriented work environment.
- Career growth and learning opportunities.
About Abotts
Abotts is a technology and IT services company supporting clients across enterprise technology, software development, cloud, AI/ML, procurement, finance, and systems integration. With operations spanning Abotts Inc. (USA) and Abotts AI India Private Limited (India), we partner with organizations to deliver technology solutions and professional services that address their business and operational needs.